WHEN the Wherryman’s Way was created back in 2005, it was meant to create a brand for our part of the Broads. Wroxham and Horning could cater for the stag-do boys in their day boats, we’d look after the walkers and the cyclists, the birdwatchers and the canoeists. And it’s worked well. Hardley Mill got hundreds of thousands of pounds from Europe, at least partly because it could say it was on the WW. The medieval Langley Abbey was opened up to the public for the first time in centuries and a decent cafe graces the riverside at Reedham. There’s still room for more I’d say, but it’s been a cracking start.
So if we’ve got our new tourist attractions where are all those new tourists going to stay? Well, as of this week there’s a new kid on the block. Three holiday cottages have opened up at Oxnead House at Rockland St Mary. I haven’t looked round yet but I have met owners Ian and Pia Saunders. Certainly they “get” the whole Wherryman’s Way thing and certainly they’ve produced a very impressive website. (This photo of one of the three cottages is pinched from there.) It’s early days, but with a staithe and a pub, a broad and holiday cottages, Rockland is looking like the new unofficial capital of the Wherryman’s Way.